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Budweiser, adidas, Barcelona, Mas & Bedoya among latest names added to Soccerex USA programme | Soccerex
![Louisville athletic director Tom Jurich leveraged big deals to build university into sports powerhouse only to watch it burn amid charges of excess Louisville athletic director Tom Jurich leveraged big deals to build university into sports powerhouse only to watch it burn amid charges of excess](https://a.espncdn.com/combiner/i?img=%2Fphoto%2F2017%2F1209%2Fadidas_ms_1296x729.jpg)
Louisville athletic director Tom Jurich leveraged big deals to build university into sports powerhouse only to watch it burn amid charges of excess
![Adidas beats out Nike and Under Armour, inks 3-year Pac 12 footwear and apparel deal - Portland Business Journal Adidas beats out Nike and Under Armour, inks 3-year Pac 12 footwear and apparel deal - Portland Business Journal](http://media.bizj.us/view/img/324721/adidas-boostproductimage-1000px*1200xx1000-563-0-12.png)
Adidas beats out Nike and Under Armour, inks 3-year Pac 12 footwear and apparel deal - Portland Business Journal
![Soccerex on Twitter: "Next week at #SoccerexUSA, join @FCBayern's @RudolfVidal, Chris McGuire of @adidas, Alan Rothenberg of @PremierPships & @SInow's @GrantWahl for a discussion on Bayern's growth & what it means for Soccerex on Twitter: "Next week at #SoccerexUSA, join @FCBayern's @RudolfVidal, Chris McGuire of @adidas, Alan Rothenberg of @PremierPships & @SInow's @GrantWahl for a discussion on Bayern's growth & what it means for](https://pbs.twimg.com/media/EJL6CRsXkAAPxR4.jpg)